# Analytics

> Email analytics from a drag-and-drop dashboard to advanced delivery insights and a SQL query builder. Sends, bounces, opens, clicks, time to inbox and delivery by provider.

Analytics that answer real questions. From a glanceable dashboard to a SQL query builder, see sends, bounces, opens, clicks and time to inbox the way your team thinks about them.

## At a glance

- **3** levels: dashboard, advanced and queryable
- **Drag** and resize widgets on a 12-column grid
- **SQL** query builder and saved queries on Business
- **Forever** analytics retention on paid plans

## Everything important on one screen

Sends, bounces, complaints, loads and clicks with trends, plus top links, top countries and breakdowns by domain, API key, campaign and tag.

- Drag, resize and arrange widgets
- Unique loads and clicks
- Date ranges and filters

## Delivery the way providers see it

Advanced analytics show delivery by provider, response statuses, 4xx and 5xx errors and time to inbox, so you find issues before customers do.

- Gmail, Outlook, Yahoo, iCloud and more
- Time to inbox distribution
- Non-delivery reasons

## Ask anything with SQL

Pick measures, time buckets and groupings, or write SQL against a safe allowlist. Save the queries your team runs every week.

- Group by status, domain, key, campaign, tag or country
- Hourly, daily and weekly buckets
- Saved and shared queries

## Features

- **Top links**: See which links earn the clicks.
- **Top countries**: Know where your readers are.
- **Time to inbox**: Measure delivery speed per provider.
- **Error analysis**: 4xx and 5xx responses grouped and explained.
- **Tags and keys**: Break down by tag, API key or campaign.
- **Long retention**: 365 days on Pay as you go, forever on paid plans.
- **Custom events** (coming soon): Send your own events and analyze them alongside email.

## FAQ

### Which analytics are included on each plan?

The dashboard is included on every plan. Advanced analytics come with Pro, and the queryable SQL builder with Business.

### How long is analytics data kept?

Analytics are kept for 365 days on Pay as you go and forever on Pro, Business and Contract plans.

## Links

- Documentation: https://emailit.com/docs/analytics/
- Pricing: https://emailit.com/pricing/
- Sign up: https://dash.emailit.com/register

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Source: https://emailit.com/products/analytics/