Pricing
Simple pricing. Fair at every scale.
Start free, pay only for what you send, and upgrade when you need more volume, data and support. Every plan includes the full platform.
Pay as you go
Pay only for the credits you use. No subscription, no commitment.
3,000 free credits/month included
Buy credits from $20. They never expire.
Highlights
- From 5,000 emails per day
- Email API, SMTP and inbound
- Campaigns and automations
- 7-day logs, 30-day activity
Pro
Most popularFor professional projects that are not business-critical.
billed yearlybilled monthly
100,000 credits/month included
Extra credits $1 per 10,000
Highlights
- From 5,000 emails per day
- Bulk and batch sending
- Delivery dashboard, advanced analytics and DMARC reports
- White-labeled unsubscribe page
- 30-day logs, 365-day activity
Business
For businesses where email is critical.
billed yearlybilled monthly
2,500,000 credits/month included
Extra credits $1 per 10,000
Highlights
- 99.9% uptime SLA
- Urgent support under 4 hours
- Queryable SQL analytics
- Up to 250k subscribers per audience
Contract
For endless scaling, on your terms.
Flexible credits and pricing
Volume pricing and invoicing
Highlights
- 99.99% uptime SLA
- Flexible retention and limits
- Dedicated IPs and onboarding
- Security reviews
Free
Pay as you go before your first purchaseEvery new workspace starts free. Buy credits whenever you need more: your first purchase raises the daily limit to 5,000 emails.
- 3,000 credits every month
- 100 emails per day
- 3 sending domains
- Email API, SMTP, campaigns and automations
$0/month
Start for freeCredits
One currency for everything you send.
Plans include a monthly pool of credits. Each action uses a fixed number of them, and purchased credits never expire.
1credit
API or SMTP email
1credit
Inbound email received
2credits
Campaign email
3credits
Automation run
5credits
Email verification
Estimate
What would you pay?
Move the sliders to match your monthly volume. We will recommend the cheapest plan that fits.
Recommended
Pro
Estimated monthly cost
$22
Includes 100,000 credits + 20,000 extra credits
Compare plans
Every feature, every plan.
- Soon
- In development, shipping in the coming months
- Planned
- On the roadmap
| Feature | Pay as you go$2/10,000 credits | Pro$20$25/month | Business$200$250/month | ContractCustom |
|---|---|---|---|---|
| Credits | 3k/mo free, then $2 per 10k | 100k/mo included | 2.5M/mo included | Flexible |
| Daily sending limit | From 5,000 after a purchase, 100 on Free | From 5,000 | From 5,000 | From 5,000 |
| Sending domains | Unlimited (domains registered 30+ days) | Unlimited | Unlimited | Unlimited |
| Email API | ||||
| SMTP relay | ||||
| Inbound emails | ||||
| Bulk and batch sending | — | |||
| Uptime SLA | — | — | 99.9% | 99.99% |
| Open and click tracking | ||||
| Pristine shared IPs | With bounce rate under 3% | |||
| Dedicated IP add-on | $30/mo per IP (min. 1k emails/day) | $30/mo per IP (min. 1k emails/day) | $30/mo per IP (min. 1k emails/day) | $30/mo per IP (min. 1k emails/day) |
| Simple analytics | ||||
| Advanced analytics | — | |||
| Delivery dashboard and timeline | — | |||
| All email events | ||||
| Custom events | — | Up to 100 | Up to 1,000 | |
| Templates | ||||
| Rate limit increases | Manual request, once per 7 days | Automatic, based on sending history | Automatic, based on sending history | Custom |
| Suppressions | Bounces and complaints | Configurable | Configurable | Configurable |
| Audiences | ||||
| Subscribers | Up to 10k per audience | Up to 50k per audience | Up to 250k per audience | Unlimited |
| Double opt-in and welcome emails | ||||
| Manage subscriptions page | ||||
| Unengaged subscriber filter | ||||
| SegmentsSoon | 3 | 10 | 100 | Flexible |
| Tracked segmentsSoon | — | |||
| Campaigns | ||||
| Campaign A/B tests | ||||
| Personalization | ||||
| Goals | — | |||
| White-labeled unsubscribe page | — | |||
| Email verification | $1 / 1k emails | $0.50 / 1k emails | $0.50 / 1k emails | Flexible |
| Email list verification | ||||
| Email verification API | ||||
| Forward an email to make a templatePlanned | — | 5/mo | 25/mo | |
| Email preview testingPlanned | — | 10/mo included | 100/mo included | Flexible |
| Email test inboxPlanned | — | 100/mo included | 1,000/mo included | Flexible |
| Forms per workspace | 10 | 100 | 1,000 | Flexible |
| Popup, flyout, banner, full-page and embedded forms | ||||
| Targeting, triggers and A/B tests | ||||
| Hosted form pages and QR codes | — | |||
| SPF, DKIM and DMARC | Enforced | Enforced | Enforced | Enforced |
| Regions | EU | EU | EU | EU |
| Bounce classification | ||||
| Suppression list | ||||
| Automatic suppressions | ||||
| Spam score | ||||
| Deliverability rate | ~98.5% | ~98.5% | ~98.5% | ~98.5% |
| IP pool insightsSoon | — | — | ||
| DMARC reports | — | |||
| Automations | ||||
| Predefined automations | ||||
| Website triggersSoon | — | |||
| Conversion trackingSoon | — | |||
| Custom triggers | — | — | ||
| Logs | 7 days | 30 days | 30 days | Flexible |
| Message activity | 30 days | 365 days | 365 days | Flexible |
| Message contents | 7 days | 30 days | 30 days | Flexible |
| Analytics | 365 days | Forever | Forever | Forever |
| Data retention add-on | $50/mo, 1–365 days | $50/mo, 1–365 days | $50/mo, 1–365 days | |
| Transactional emails | ||||
| Marketing emails | ||||
| Webhooks | ||||
| Webhook endpoints | 3 | 10 | 100 | Flexible |
| Webhook event filters | — | |||
| Conversion tracking | — | |||
| Integrations | — | |||
| Customer data platform | — | |||
| RFM segmentation | — | |||
| Customer lifetime value | — | |||
| Product recommendations | — | — | ||
| Abandoned carts | — | |||
| Website tracking | — | |||
| Coupons | — | |||
| Data feed imports | — | |||
| Email support | ||||
| Discord community | ||||
| Urgent response (under 4h) | — | — | ||
| Deliverability feedback | — | |||
| GDPR compliance | ||||
| Data processing agreement (DPA) | ||||
| Security reviews | — | — | — | |
| No third parties | ||||
| Two-factor authentication | ||||
| API key scopes | ||||
| MCP server | ||||
| Emily, AI assistantPlanned | — | — | ||
Add-ons and services
Extend any plan.
Dedicated IP
$30/month per IP
Your own sending IP with your own reputation. Recommended from about 1,000 emails a day.
Data retention
$50/month
Choose how long contents, activity and logs are kept, from 1 to 365 days.
Automations
3credits per run
Visual workflows on every plan with no subscription. Emails sent by a run use normal credits.
Deliverability optimization
$299one-time
A prepared 45-minute session with our deliverability team, based on a detailed review of your setup.
Book a session →Non-profit or student?
Qualifying non-profits and students get 50% off credit purchases. Tell us about your project.
Apply for the discount →Refer a friend
Give friends 5,000 extra credits every month and earn 5,000 credits plus 10% of what they buy.
How referrals work →Partner program
Platform & Brand Partners and Affiliates earn 30% commission in the first year and 15% after that.
Become a partner →Frequently asked questions
Still have questions? Ask in Discord · Email support
Is Emailit really free to start?
Yes. Every new workspace starts on Free: Pay as you go with 3,000 credits every month and up to 100 emails a day, at no cost. Buy credits only when you need more.
What are the daily sending limits?
Free workspaces can send 100 emails a day. Any credit purchase, or a Pro or Business plan, raises the limit to 5,000 a day right away. On Pro and Business it then grows automatically while your sending stays healthy, and on Pay as you go you can request a higher limit from the dashboard.
How do credits work?
Every action uses a fixed number of credits: 1 for an API or SMTP email, 1 for a received email, 2 for a campaign email, 3 for an automation run and 5 for an email verification. Plans include a monthly pool, and you can buy extra credits at any time.
Do credits expire?
Included plan credits refresh every month. Credits you purchase never expire and stay in your workspace until you use them.
What happens if I send more than my plan includes?
Nothing breaks. Extra usage is covered by purchased credits at $2 per 10,000 on Pay as you go and $1 per 10,000 on Pro and Business. Auto-refill can top up your balance automatically.
Can I switch plans or cancel at any time?
Yes. Upgrade, downgrade or cancel from the billing page whenever you like. Purchased credits remain available on every plan.
Which payment methods do you accept?
All major credit and debit cards through Stripe. Contract customers can pay by invoice and bank transfer.
Do you offer refunds?
If you are not satisfied with your first credit purchase after sending up to 1,000 emails, contact us within 30 days for a full refund.
What do “Soon” and “Planned” mean in the comparison?
“Soon” features are in development and will ship to the listed plans in the coming months. “Planned” features are on our roadmap. Pricing for your plan will not change when they arrive.
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3,000 emails a month for free · No credit card required