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OverviewEarly access

Build popup, flyout, banner, full-page and embedded sign-up forms in the dashboard, publish them to your site with one script tag, and collect submissions.

Updated Oct 1, 2026

Forms are sign-up forms you design in the Emailit dashboard and show on your website. You build a form visually, publish it, and add one script tag to your site, and Emailit stores every submission for you.

How it works

  1. Create a form under Email MarketingForms and pick its type.
  2. Design it in the builder: add text, images, buttons and input fields, split it into steps and style it. See Build a form.
  3. Publish it. Only live forms appear on your site.
  4. Install the script once on every page of your site. Popups, flyouts, banners and full-page forms then appear by themselves. Embedded forms also need a placeholder where they should render. See Install forms.
  5. Review submissions on the form’s page.

Form types

Type How it appears
Popup A dialog in the middle of the page over a dimmed overlay. Opens a few seconds after the page loads.
Full page Covers the whole page. Opens a few seconds after the page loads.
Flyout Slides in at the bottom right, bottom left or bottom of the page. Opens a few seconds after the page loads.
Banner A bar across the top or bottom of the page. Shows as soon as the page loads.
Embed Renders inline, inside your page content, wherever you place its placeholder.

You pick the type when you create the form and can change it later in the builder’s Styles panel. Each page load shows at most one popup, flyout or full-page form, plus any live banners and embeds.

Statuses

Status Meaning
Draft The form is saved but not shown on your site. New forms start as drafts.
Live The form is published and shows wherever the script is installed.

To publish, a form needs at least one form step and a success step. Unpublish returns a live form to draft and removes it from your site.

Submissions

Every time a visitor submits a form, Emailit stores the submission with the value of each field, keyed by the field’s property name, and details about where it came from, such as the page URL and referrer. The form’s page lists them under Recent submissions, newest first.

Submissions are stored with the form only. They don’t create contacts or add anyone to an audience yet, so a form doesn’t grow your audiences by itself. To add sign-ups to an audience today, use an audience’s subscribe URL or the Subscribers API.

Deleting a form permanently deletes its submissions too.

The Forms list

Email MarketingForms lists your forms with their Name, Type, Status and Updated time, with search.

  • Create form asks for a Name and a Type, then opens the new form.
  • Install shows the script tag for your site.
  • The row menu has Edit, Rename and Delete.

On a form’s page you’ll find Publish or Unpublish, Edit form to open the builder, a Details card with the number of steps and the form’s Public token, the Recent submissions table and an Installation card with the code for this form.

Use the API

The Forms API lets you create, retrieve, update, list and delete forms, publish and unpublish them, and reset the public token. Forms have frm_ IDs, a type (popup, full_page, flyout, embed or banner), a status (draft or live) and the full builder definition. Publishing a form without a form step and a success step returns 422.

Submissions are available in the dashboard only.

Next steps

Use the builder to design steps, fields and styles.
Add the script to your site and place embedded forms.

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